Flower and Garden Festival: the prime place for your business to bloom!

What is the Flower and Garden Festival?

This festival is the largest annual outdoor event of its kind within Northern Virginia. Often compared to events such as the Philadelphia Flower Show and the Maymont Flower and Garden Show in Richmond, the Leesburg festival has a personality and uniqueness all its own. We feature more than 150 national vendors that support our focus of ‘outdoor living’ and showcase them within seven blocks of our 250-year-old downtown district: A superb combination of history and horticulture.

Who attends the Flower and Garden Festival?

This festival draws an average of 40,000 guests over the course of two days. This event is a “must do” on the calendar by both vendors and festival goers and is often deemed the “unofficial start to the spring season.” Our guests are primarily from the metro DC area, but also flock from points near and far including New York, New Jersey, Pennsylvania, West Virginia and North Carolina.

How is the Flower and Garden Festival Marketed?

The marketing for the Flower and Garden Festival is aggressive, comprised of a balanced mix of traditional media outlets such as newspapers, magazines, radio advertising combined with an exciting social media campaign, and online banner ads. Our campaign touches more than 15 states over a period of 4 months which offers long-term publicity for your name or logo and continued top-of-mind awareness about the event. Other creative outlets, such as banners on the highly traveled Dulles Greenway, are also employed to maximize event exposure.

Why do I want to be a part of this event?

Put your name, business or product in the spotlight by joining us as an event sponsor and let your brand shine in our extensive advertising campaign. This is your chance to tap into an affluent, educated market and be associated with the best event in Loudoun County. Join this regional event and be part of the spring tradition that has been 28 years in the making.

Find out about our sponsorship opportunities here.

For more information, please contact us at flowerandgarden@leesburgva.gov.